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July 2009

In This Issue:

Current Update Release Cycle?

Drive Top-line Growth

 

Frequently Asked Questions

Tech Tips

$500 for 5 Minutes

Retailers Cut Back on Variety


Our New Website

Businesses Using Twitter


 

Quick Links:

 

Contact


Request Training

Support Services

URC History

Order Consumables

 

Referral Program

Request Demo

 

Trade Shows

 

Feedback

 

 

 Are You on the Current Update Release Cycle of Retail Pro?

You may not notice any apparent issues with your software and you may feel that you do not need the current hot-fix or Update Release Cycle (URC), however URC's contain important fixes as well as subtle changes that make Retail Pro perform better.  URC's are distributed every couple of months or sooner as needed.  In 2008, Retail Pro, Inc. released 10 URC's.  For detailed information on what was included in recent URC's click here - URC History.  The URC History document will be updated and available on all Retail Vantage News Briefs under Quick Links (left menu).

URC's are only available to customers with current Software Assurance.  In addition to being on the most current URC, you should be using the most current version of Retail Pro available through software updates or upgrades.

  • Updates are defined as minor modifications made generally available by Retail Pro, Inc. or its licensors designed to make the Software more efficient, easier to operate, remedy defects, or which in some cases enable the Software to perform new functions. 
  • An upgrade, which is the addition of major functions or significant new features to the Software, is defined, at a minimum, as a change in the tenths digit of a products version number. For example, v8.6 over an existing v8.52, would be considered an upgrade to the software. Either upgrade would require current enrollment within the Software Assurance Program. Likewise, migrating a Retail Pro application from version 8 generation to a version 9 generation is considered an upgrade.

Remember, if you have current Software Assurance, you should be on the latest version of Retail Pro, currently V8.52, with the most current URC.

For more information about updating your Retail Pro software, contact your sales consultant Stacey Ryan or Andrea Ellerbrock at insidesales@armsys.com or give us a call at (800) 305-0461.  

Drive Top-line Growth with the New Radiant P1560

Retail operators face unprecedented competition, demanding consumers, and high labor turnover. Sales growth has become an urgent priority, and the key to driving top-line growth is having point of sale (POS) technology that is fast, reliable, and flexible. Both the Radiant P1560 and P1760 point of sale terminal combine a retail-hardened design with the latest high-performance open technology. Configurations include advanced features, such as a high bright 15-inch (P1560) or 17-inch (P1760) touch screen, Intel® mobile technology, and fast memory - helping you accelerate speed of service, increase customer throughput, and drive top-line growth.

So what's new about the P1560?

Processing Power:The P1560 and P1760 have two processor options, the 2.0 GHz Celeron or the 2.2 GHz Core2Duo. These high performance processors allow Radiant to retain performance leadership in the POS market, while Intel's mobile chipset continues to keep temperatures down and reliability up.

Volatile Memory: The P1560 and P1760 both support up to 4gb of memory.

New Enclosure: A newly designed enclosure makes wall mounting easy and improves service and manufacturability even further. A newly designed cable routing feature helps keep your countertop clean and keeps cables securely fastened.

New Operating System: The Windows POS Ready Embedded operating system is optimized for the retail industry and customized for the Radiant hardware platform. The embedded operating system saves you money by providing all the features you expect and need but none of the unnecessary elements found on older systems.

Encrypted MSR: The P1560 and P1760 both come standard with encrypted Magnetic Stripe Readers. Keep your customers data secure from the first physical point of contact!

To learn more about the new Radiant P1560 and the P1760 contact Andrea Ellerbrock at (800) 305-0461 Ext 324 or E-mail her at andrea.ellerbrock@armsys.com

 

Frequently Asked Questions

PCI is new and confusing to most of us.  So, we have completed some research and found some very good Frequently Asked Questions.  It is important to realize where these compliancy regulations for credit card processing are coming from and why every merchant must adhere to them.  In regards to your Retail Pro software, the only way we can guarantee your compliancy to the PCI-DSS regulations is for you to update to Version 8.6.  The only way to qualify for this release is by having a current Software Assurance Plan.  It is not too late to renew your Software Assurance in preparation of this release.

Q: What is PCI?

A: The Payment Card Industry Data Security Standard (PCI DSS) is a set of requirements designed to ensure that ALL companies that process, store or transmit credit card information maintain a secure environment.  Essentially any merchant that has a Merchant ID (MID).

Q: To whom does PCI apply?

A: PCI applies to ALL organizations or merchants, regardless of size or number of transactions, that accepts, transmits or stores any cardholder data. Said another way, if any customer of that merchant ever pays the merchant directly using a credit card or debit card, then the PCI DSS requirements apply.

Q: What are the PCI compliance deadlines?

A: All merchants that store, process or transmit cardholder data must be compliant now.  However, as a Level 4 merchant, you will have to refer to your merchant bank for their specific validation requirements and deadlines.  All deadline enforcement will come from your merchant bank.

For example, Visa will require that VNPs and agents decertify all vulnerable payment applications by October 1, 2009 (this would include Credit Pro & PPM).

Visa will also require that Acquirers ensure their merchants, VNPs and agents use only PA-DSS compliant applications by July 1, 2010 (only V8.6 or above, in the Retail Pro 8 Series, will be PA-DSS compliant).

Q: Do organizations using third-party processors have to be PCI compliant?

A: Yes. Merely using a third-party company does not exclude a company from PCI compliance. It may cut down on their risk exposure and consequently reduce the effort to validate compliance.  However, it does not mean they can ignore PCI.

Q: What are the penalties for noncompliance?

A: The payment brands may, at their discretion, fine an acquiring bank $5,000 to $100,000 per month for PCI compliance violations. The banks will most likely pass this fine on downstream till it eventually hits the merchant. Furthermore, the bank will also most likely either terminate your relationship or increase transaction fees.  Penalties are not openly discussed nor widely publicized, but they can catastrophic to a small business. 

It is important to be familiar with your merchant account agreement, which should outline your exposure. We have also included a few links below for your convenience:

PCI Security Standards Website

USA Visa Website

Please contact us today to discuss your Software Assurance renewal so that you are eligible for the Update to Version 8.6 this summer.

Best Regards,

Inside Sales Team
Advanced Retail Management Systems, Inc.
(800) 305-0461
insidesales@armsys.com

 

Information Super Highway

Tech Tips  

Discounts Before Adding Customer 

If items are added to a document before a customer is added, and discounts are given to any of the items listed on the document, subsequently listing a customer with a defined discount will override the previous item discount with the defined customer discount.

$500 for 5 Minutes

Receive $500 credit on account or 4 Client Service hours every time you refer a new customer that purchases Retail Pro.

Retail Pro has grown to be the premier Inventory Control / POS software for small to mid-tier retailers. Whether you know a single store or a 100 store chain, Retail Pro provides the technology for retailers to excel.

Call your sales person today at 800-305-0461 or
click here to complete the form to refer another retailer and start earning valuable rewards! 

 

Retailers Cut Back on Variety, Once the Spice of Marketing
By ILAN BRAT, ELLEN BYRON and ANN ZIMMERMAN

For years, supermarkets, drugstores and discount retailers packed their shelves with an ever-expanding array of products in different brands, sizes, colors, flavors, fragrances and prices.

Now, though, they believe less is more.

Pharmacy chain Walgreen Co. is cutting the types of superglues it carries to 11 from 25. Wal-Mart Stores Inc. has decided that 24 different tape measures is 20 too many. Kroger Co. has tested stripping out about 30% of its cereal varieties.

In the next year or so, these and a few of the other largest retailers are expected to slice the assortment of products in their stores by at least 15%, industry executives and analysts say.

This is a challenge for manufacturers, who have grown accustomed to churning out incremental variations on popular products to maintain shelf space and keep their brands fresh in consumers' minds. For consumers, the shift means less variety but also less trouble sorting their way through a sometimes-bewildering variety of offerings.

Retailers' drive to simplify is a big shift in the trillion-dollar consumer-products sector. Both retailers and manufacturers long agreed that bigger selections were better, especially when the economy was healthy and consumers were spreading their grocery-shopping trips around two or three stores.

Now retailers are cleaning up the clutter. They are trying to cater to budget-conscious shoppers who want to simplify shopping trips and stick to familiar products. Retailers have found that eliminating certain products can lift sales and profits, in part by cutting excess inventory and making more room for house brands.

"All that go-go 1990s where we were adding items in and adding items in, and people wanted more, more, more, more choice... just didn't pay off," said Catherine Lindner, Walgreen's divisional vice president for marketing development, at a recent conference. Looking at store shelves, "People say, 'Whoa, you're bombarding me. Help me figure out what I need.'"

On a recent afternoon, at a supermarket in Chicago, Laura Gilligan confronted a salad-dressing aisle filled with dozens of varieties spread across two dozen brands. After staring for nearly a minute, Ms. Gilligan, a computer-company manager, chose Kraft Foods Inc.'s cucumber-tinged light ranch. "There's too many choices," she said. "I just went with Kraft because I know Kraft."

As that reaction suggests, the shift to fewer items could lead to a shakeout on the shelf, in which No. 1 and No. 2 brands win more space, and therefore sales, from No. 3 and lesser brands.

Household-products giant Procter & Gamble Co. has been touting shelf simplification as an advantage. "We generally end up with share and sales growth, and it's all, of course, a lot more profitable and returns a lot more cash," said departing P&G Chief Executive A.G. Lafley at an investor conference last month. "It benefits the leaders in the industry and it disproportionately benefits P&G."

Campbell Soup Co., which is dominant in canned soup, expects to gain about 10% to 15% more shelf space at large retailers this fall, said a spokesman, mostly for its top three sellers: condensed tomato, chicken noodle and cream of mushroom.

Continue Reading http://online.wsj.com/article/SB124597382334357329.html

Source: The Wall Street Journal

Announcing our New Website

We're pleased to announce our new website which has been many months in the planning http://www.armsys.com.    We hope that you enjoy discovering our new site and that you find it easy to navigate and informative. 

Some familiar and new features found on the site and in the Customer Portal:

  • Details on Training Courses for Retail Pro
  • Information on available support plans
  • Log On to Support Services (for Gold Support Customers - sign up on line)
    • Log calls online
    • Review call history - see your calls and our technician's responses
    • Review account balances: Client Services minutes used, Gold Support usage and Silver Support Usage      
  • Order Consumables
  • Request on Online Training
  • Chat with our sales staff
  • Schedule of 2009 Trade Shows
  • In depth product information for Retail Pro, Microsoft RMS and CounterPoint
  • Log a Referral online receive a credit on account or free Client Service hours
Businesses using Twitter, Facebook to market goods

More enterprises use the microblogging site, and other social networks, to sell and to soothe customers

By Liyun Jin, Pittsburgh Post-Gazette

(Picture) Melissa Santos of Bloomfield bags a customer order at the Dozen Bake Shop in Lawrenceville. The shop has been using Twitter to let customers know what's new.

When Dozen Bake Shop in Lawrence updated its Facebook page to announce the daily specials -- "Two new scones: Lemon Blueberry and Chorizo Cheddar! Also, Rainbow cake!" -- its fans were quickly abuzz.

"I'll be there soon!" replied a fan within an hour, while someone else posted, "I need to come and get some of that rainbow cake! It sounds quite tasty."

For the bakery, the ability to instantaneously reach out to a vast customer base -- more than 600 Facebook fans and nearly 400 Twitter followers -- makes social networking sites invaluable.

The business impact is perceivable. That day, the store was "incredibly busy," and the two scone flavors sold out quickly, said Tara Zynel, a front-of-the-house employee.

Social networking sites such as Facebook and Twitter originally served to connect users with their friends, but are now being embraced by businesses, which use the sites as marketing tools.

In November 2007, Facebook launched Fan Pages, which allowed brands to create profiles, upload pictures and respond to customers. The more barebones micro-blogging site Twitter, founded in 2006, allows users to write 140-character updates seen by people who elect to follow their posts.

Both sites have seen tremendous growth. The number of unique visitors to Twitter jumped 1,382 percent, from 475,000 in February 2008 to 7 million in February 2009, according to market researcher Nielson Online. In that same period, Facebook is estimated to have grown by 228 percent.

Nationally, such brands as Starbucks and shoe-retailer Zappos have social media campaigns encompassing both Facebook and Twitter, and other major corporate Twitter-ers include Whole Foods, Comcast, JetBlue and American Apparel. PC-maker Dell announced Twitter had helped the company make $3 million since 2007 from customers who followed its links to make purchases.

Now, Pittsburgh companies both small and large are increasingly discovering the business value of such sites. Many report the greatest value lies in enhancing communication with consumers.

21st Street Coffee and Tea, with locations in the Strip District and Downtown, uses its blog to educate customers about current offerings and coffee culture, something that co-owner Luke Shaffer can't always do in the store due to the fast pace.

Continue Reading
http://www.post-gazette.com/pg/09172/978727-96.stm

Source: Pittsburgh Post-gazette



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