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                        March 2005
 
In This Issue:
Retail Pro Free Training Seminars

Membership, Protecting Your Investment

Video Surveillance Systems

Retail Pro Continuted Training Courses

Visual Merchandising Part 1:

Custom Programming

Tech Tips

The Retail Spotlight

Meet Our Staff

Referral Program

 

Retail Pro Free Training Seminars
If you have not heard, Advanced Retail Management Systems has been conducting Free Retail Pro Training Seminars called "What's In Store 2005" in various cities.  The recent seminar in Denver was a great success; here is what one attendee had to say "The seminar with Jeana was very helpful in determining that Retail Pro is continuing to go where retailers need to be." Judy Myers, Sport Shop Manager, Hot Springs Lodge & Pool
 

As a current Retail Pro user you will not want to miss this opportunity. Our next seminar will be held in St. Louis, MO at the Adams Mark Hotel 315 Chestnut on March 22nd.  If you still want to attend, please e-mail marketing@armsys.com. Please RSVP by March 11, 2005.

Doors will open at 9:30 am, presentations are from 10-3:00 and a box lunch will be provided.

Presentation Topics:
Retail Pro Version 8 Training by Jeana Thomas
Physical Inventory
Clean House
Screen Designs
Island Pacific Presentation of Retail Pro Version 9
Flex Watch, the Latest in Retail Video Security Systems

Doors Close at 5:00

If you would like to see a Seminar in your city, please contact us at marketing@armsys.com.
 

A Message from Island Pacific on your Retail Pro Membership, Protecting Your Investment

Continual Product Improvements
We at Island Pacific, the developers of Retail ProŽ, are committed to bringing you the best in retail management and point-of-sale software, both now and as you continue to grow. Our passion for perfection and our dedication to continuous product development challenge us to make ongoing improvements and feature enhancements to Retail Pro. In fact, well over half of our staff is involved in software development, ensuring that Retail Pro remains the system that sets the industry standard for specialized retailers like you. That means that you will never have to worry about outgrowing Retail Pro.

Empowered for Success
Our technical expertise and the support of our value-added network of Business Partners plus the investment protection of Retail Pro software make the Membership Plan a logical choice for your business. Sign up for the Retail Pro Membership plan today, and join the thousands of other member retailers worldwide who have chosen Retail Pro as their partner for success.

The Benefits of Membership
The Membership Plan is just another great example of how Retail Pro continues to work for you, long after your initial investment. Your Membership Plan provides the peace of mind in knowing you'll never need to buy another point-of-sale or store management program. Your Membership also ensures that as your business grows, you will continue to benefit from the development of new features and enhancements for Retail Pro.
When you participate in the Retail Pro Membership Plan, you receive these benefits:

ˇ   Free software enhancements and upgrades. Enhancements and upgrades keep your system updated as each new generation of Retail Pro software is developed.

ˇ   No-cost product e-Manual updates and special supplements. Get extra help with those new features!

ˇ   "Members only" web site. Product documentation and information from Island Pacific. Forum, online newsletter, retail news and event information...all in one place!

ˇ   Developer news briefings. Learn about planned product enhancements and much more!

Plan to Renew your Membership
After your first year of Membership, fees for subsequent years are based on your particular software configuration. A substantial discount is available for special multi-year memberships.

To renew your Retail Pro Membership please contact Stacey Ryan at 1 800 305 0461 x 321 or email Stacey.ryan@armsys.com.

Video Surveillance Systems protect you from theft!

Retailers are challenged by theft and store liability. Customer and employee theft as well as worker's compensation claims eat into a retailer's profits. RemoteManager.IP integrates Retail ProŽ point-of-sale with video surveillance systems to provide an efficient and effective means of managing these challenges.
With RemoteManager.IP, you can:
ˇ Monitor employee performance from the store or remotely
ˇ View customer transactions
ˇ Investigate security and liability issues
RemoteManager.IP allows you to store and retrieve information easily and is scalable. Retailers can view synced video and sales information on one screen. This helps retailers determine if items were rung up/scanned correctly. RemoteManager.IP also allows the retailer to store an unlimited number of transactions.
Call our sales department for more info on Remote Manager IP
800-305-0461 or e-mail
marketing@armsys.com

Retail Pro Continued Training Courses

Advanced Retail Management Systems (ARMS) has some exciting news for you regarding continued training courses for Retail Pro. Far too often we find that retailers are using only a fraction of the many features in Retail Pro.

The main reason for this is a lack of understanding on the numerous features in Retail Pro and how they can be used to work for you. Many users of Retail Pro are satisfied with the core trainings offered by ARMS and perhaps a few more advanced report trainings. Retail Pro can do so much more for you.

Spending some extra time on more of the features in Retail Pro will help you to reduce costs and increase efficiency in many areas of your operation. There are also expanded features that can be installed to further your experience with Retail Pro.

You have the tools available in Retail Pro and we are here to help you use them. Listed in this brochure are a just a few of the areas that you may be interested in learning more about, Click Here to read about them.

Please keep in mind that our trainers are often booked several weeks in advance. Contact us today to schedule a training appointment, 303 738 1800 x 320 Rosie Grant, or email Rosie.grant@armsys.com.

Visual Merchandising Part 1:
Taking the mystery out of a well-designed store

By Rich Kizer & Georganne Bender

Visual Merchandising - the fine art of presentation and display - is one of the most important pieces in running a retail store, yet it is often one of the most neglected. Visual Merchandising is an art, but it is also a science with specific, easy-to-implement formulas to help you sell more merchandise. Here, we start a discussion of the basics used in the savviest retail stores. Next month, we'll continue with such elements as color, fixtures, cross-merchandising, and more.

A LITTLE STORE PLANNING

Your first mission is to set your fixtures in a pattern that allows for maximum traffic flow. Your store layout will determine how customers will shop the store, and it very often is affected by the shape and size of your sales floor. Three of the most popular are the Grid layout, the Loop or Race Track layout, and the Free Flow layout.

Grid layouts are commonly used in grocery stores and big box stores. In a Grid layout the fixtures run parallel to the walls, so customers typically grab a shopping cart, start in a front corner and walk each and every aisle. Grid layouts are easy to shop because they offer clean sight lines throughout the entire store. Another advantage of the Grid layout is that it allows for maximum End Cap exposure. And we all know that the job of an end cap is to encourage impulse purchases. Use your ends to display promotional and high impulse items - never to house basic merchandise.

You will find Loop - or Race Track - layouts in a variety of stores including Target, Best Buy, and Kohl's. This layout offers a clearly defined main aisle that circles through the store like a race track. Fixture placement in a Loop layout differs in different parts of the store: The perimeter fixtures run perpendicular to the wall, and the fixtures in the center of the loop run parallel to the side walls. In a Loop layout customers typically flow to the right and move up and down the aisles in a serpentine manner.

In a Loop layout, perimeter walls are just as important as end caps because the layout leads customers to the wall each time they go down an aisle. This means that walls need to be merchandised with particular care.

A favorite choice of specialty retailers, such as scrapbooking stores and Hallmark Card & Gift Stores, is the Free Flow layout. This layout offers multiple opportunities to highlight merchandise, and create display vignettes, that make the merchandise more romantic, but unlike the Grid and Loop layouts, the Free Flow doesn't allow you to maximize inventory per square foot.

In a Free Flow layout, there are no set aisles, so customers roam the store freely. Fixtures are not placed in straight lines, rather they are angled to easily move customers throughout the store, exposing them to  merchandise displays at every turn.

You may already have a blueprint that will help you visualize the entire store to determine choice of layout and appropriate locations for merchandise departments. If you don't, measure your store and draw a rough blueprint of your own. Add in all the columns, doors, bathrooms, and other nuances, and hire an  architectural student from your local college to create a blueprint for you.

In either case, make a copy of your blueprint, mount it to a piece of foam core board, and overlay it with tissue paper. That way you will be able to merchandise and remerchandise your sales floor on paper before you ever touch a fixture. This will save you loads of time and aggravation when contemplating floor moves.

Click here to view full article. Stay tuned for next month's article Visual Merchandising Part 2!

Custom Programming

Advanced Retail Management Systems is pleased to announce that we now offer Custom Programming Services. With 18 years of experience in retail technology, we can help you identify and realize new solutions suited to your business needs. Adapting data systems to your organizational processes saves you time and money and our reasonable rates can bring operational streamlining within the reach of every Specialty Retailer.

We have established an excellent reputation in providing solutions that include the following:

ˇ  Website and multi-application integration

ˇ  Data mining and data transfer

ˇ  Custom applications

ˇ  POS system enhancements

ˇ  Process automation

ˇ  Extensions for a wide range of point-of-sale and inventory devices

We recently completed a series of customizations for the ARC Thrift Stores that included system integration modules that synchronized  Retail Pro purchase orders and inventory data with their existing ERP system as well as a customized approach to managing their unique inventory pricing, tagging and discount structures.

The ARMS Research and Development Group is headed by Shawn Wong, who brings the diverse experiences necessary to understand and provide the optimum blend of technology, form and function. Shawn's background includes retail management, web operations, system administration, software and database development and experience with multiple POS platforms.

In future News Briefs, we will highlight case scenarios in which Specialty Retailers were able to realize major improvements and achieve goals that were previously unattainable. If you would like to explore the possibility of Custom Programming to consolidate your POS system and operations, contact Shawn at 303 738 1800 x 358 or email Shawn.wong@armsys.com. Custom Development projects are generally completed in 3-6 weeks and there is no charge for the initial consultation.

Tech Tips

Pro Tip: Updating Discounts After Changing the Quantity Sold
If you need to change the quantity being sold after applying promotional pricing simply return to the receipt item list and change the quantity. When you select TENDER again, select APPLY if the dialog appears again to apply the new pricing.

Pro Tip: Discounts Before Adding Customer
If items are added to a document before a customer is added, and discounts are given to any of the items listed on the document, subsequently listing a customer with a defined discount will override the previous item discount with the defined customer discount.

Pro Tip: Cashier Changing the Customer Discount
A cashier's ability to edit a customer discount is limited by that cashier's discount maximum as defined in system preferences. The cashier is only allowed to change the discount to the maximum discount allowed for the cashier (even if the customer discount is higher than the percentage allowed for the user).

Pro Tip: Giving Cash Back While Ringing Up a Purchase
To give cash back while processing a purchase by a tender other than cash:
1. Enter the amount of cash to be returned to the customer as a negative number first. For example, if the customer wants $50 back, enter - 50.
2. Select CASH from the tender toolbar. The screen will show $50 cash is due in change.
By entering the amount of cash back first, the new undefined amount displays how much the customer owes (including the amount due for the cash you are returning to the customer).
3. Tender the new undefined amount as usual.

The Retail Spotlight
 

Canyonlands National Park, Arches National Park, Hovenweep National Monument and Natural Bridges National Monument.

Big places with incredible vistas in southeastern Utah. The Canyonlands Natural History Association, founded in 1967 as a private non profit corporation assists in the education of visitors to these and other public lands in southeastern Utah. CNHA operates a number of stores in the park and monument visitor centers with approximately 20% of the revenue being returned to the same park agencies to provide for scientific research and educational programs. These active stores require a good point-of-sale and inventory control system.

In November of 2004, CNHA partnered with Advanced Retail Management Systems in purchasing Retail Pro for 8 of their stores. Sam Wainer, Operations Manager for CNHA says, "we were looking for a system that will allow us to draw on the data from our stores. We found that with Retail Pro." The reporting capability of Retail Pro coupled with the accounting link to Business Works sealed the deal for selecting Retail Pro. The ARMS technical team worked with CNHA to convert the data from the former point-of-sale system, Keystroke, to Retail Pro. Of the conversion and implementation process, Sam says, "we are incredibly happy with the support provided by the ARMS staff."

The next time you are looking for a family vacation, check out Canyonlands Natural History Association to assist you. www.cnha.org. If you are not headed to Utah any time soon and want to still be a part of protecting our natural treasures check out the website to see how you can participate.

Meet Our Staff

Ann Pack-Retail Pro Certified Technician
Data Conversion Technician

Ann has been with ARMS since 2002. Ann has been working with computers for 14 years and came to ARMS from Merrill Lynch where she worked as a LAN Administrator. Ann's innate ability to help people, along with her strong technical knowledge, has allowed her to flourish and become a "gem" for ARMS.

Ann enjoys challenges, troubleshooting and being in an environment where there is something new to learn each day. Many of her unique days, for example, occur when she is in the process of helping Clients upgrade from Version 6 to Version 8.

Ann is the proud mother of two teenage girls, Emily, 16 and Bethanie, 13. One of their favorite activities together is the adventure of "shopping" of course! Tim, Ann's boyfriend, spends much of his spare time playing golf. Although Ann is not an avid golfer, while accompanying Tim, she enjoys driving the golf cart around on the green. Ann also enjoys Jazzercise, movies, hiking and reading. Ann feels she was lucky to be at the right place and at the right time to become an employee of ARMS.

Referral Program

Receive $500 credit on account or 4 Client Service hours every time you refer a new customer that purchases Retail Pro.
Retail Pro has grown to be the premier Inventory Control / POS software for small to mid-tier retailers. Whether you know a single store or a 100 store chain, Retail Pro provides the technology for retailers to excel.
Call your sales person today at 800-305-0461 or click here to complete the form on our web site to refer another retailer and start earning valuable rewards!



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303-738-1800 | Fax 303-738-9563

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