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Keep Your Customers
Engaged, Even When They're Out of
Sight
In tough times, even the most
service-oriented companies often see less of
their best customers. The trick is to keep
your company on their radar screens even though
their wallets are clamped shut. When it's time
to buy again, you'll be top of mind. How do you
that? As a successful entrepreneur in the
high-end retail clothing business, Jack Mitchell
is an expert at customer relationships. "The
economic tsunami hit us like everyone else,"
says Mitchell, the CEO of
Mitchells/Richards/Marshs/Wilkes Bashford.
"Loyal customers either took a break from
shopping or shopped a lot less." But
Mitchell isn't just sitting around waiting for
them to come back, and neither should you. Here
are a few ways he keeps his company top of mind
with customers:
Step up marketing of
secondary services. "We call our
customers, email them or drop them a note," says
Mitchell, who still sends personal, handwritten
notes to customers (he's actually written a book
called Hug Your Customers). "And we let them
know we're still available to do alterations and
that we'll come to their home, look at their
closet and see what is still wearable." Each
salesperson at Mitchell's five stores in
Connecticut, New York, and California are
charged with keeping in close touch with their
database of clients.
Send meaningful
swag. While top customers might receive
a gift of fragrance or even a bottle of wine,
Mitchell also came up with a list of simple,
inexpensive ways to show appreciation. Among
them: the store sends out books of one or
two-cent stamps whenever the postal rate goes up
(the last increase was in May 2009, at the
height of the recession). "We probably sent out
1,000 books, along with notes saying 'we know
how valuable your time is,'" recalls
Mitchell.
Source:
BNET |
Advanced Retail
Management Systems Customer Summit
2010
Join us for a day of workshops
designed to enhance your knowledge of Retail
Pro. Advanced Retail Management Systems
will be hosting its annual Customer Summit for
Retail Pro Customers on August 19th, 2010 in
Littleton Colorado. This is a great
opportunity to network with other retail
customers, the ARMS staff and vendors.
Mark your calendar and check your mail for an
invitation and additional information coming
soon.
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Retail Pro Link for Microsoft
Dynamics GP (Great
Plains)
Sacramento (Strophe America)
3/30/2010 - Retail Pro announced the
general availability of Front Office Bridge for
Microsoft Dynamics GP - Retail Pro Edition. This
accounting link, developed by Strophe Inc in
cooperation with Retail Pro, automates the
creation of a full range of accounting
transactions including; daily summary sales,
sales on account, bank deposits, invoice entry
and all inventory general ledger transactions.
Both Retail Pro version 8 and 9
users will benefit from the elimination of
manual entries and associated errors, cross
system audit ability and daily updates to
financials. "We've delivered numerous accounting
links over the years and this one is by far the
most robust and feature rich", shares John Baker
of Strophe. "The real world time savings for
even a small retail company is significant and
the link pays for itself very quickly".
Strophe Inc is an award winning
Microsoft Gold Certified partner for Microsoft
Dynamics and is North America's number one
retailer resource for Microsoft Dynamics GP
integrated retail financial systems.
To learn more about integrating
Retail Pro to Microsoft Dynamics GP contact
Stacey Ryan at (800) 305-0461 Ext 321 or
E-mail her at stacey.ryan@armsys.com
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Fast, Bright, Quiet and
Affordable
Introducing the Radiant P1515 POS
Terminal
 The Radiant P1515
Point-of-Sale is the newest member in the
Radiant Systems family of open retail
platforms.
The Radiant P1515 Point-of-Sale terminal
provides an exceptional combination of
performance, reliability, flexibility and low
total cost of ownership in a compact
package.
With a bright 15-inch active matrix color
touch screen display, the P1515 excels in
providing speed of service with ease of
use.
The P1515' provides a silent operation
with
durability
and reliability, while at the same time is
economically priced.
-
Service
Customers Faster: serve customer faster
and more accurately with a value-priced POS
terminal that stands out by combining small size
with high power. Using the Intel's Atom
chipset technology, a bright display and very
fast sign-on options, the P1515 combines speed
for your customers with ease of use for your
staff.
-
Install
It Anywhere: the P1515 is tough enough
to go where you need to put it, with a rugged
enclosure and electronics.
-
Connect
It to Everything: with connections for
up to ten peripherals and different customer
display options, the Radiant P1515 can connect
directly to all the retail devices you need to
serve your customers.
-
Reduce
Your Costs: the Radiant P1515 POS
is built for non-stop sales reliability, rapid
installation, and fast return-to service.
The P1515 is completely fanless, which means
better performance, lower power consumption and
higher reliability.
The Radiant P1515 POS terminal
provides a truly unique
combination of unmatched value and
configuration flexibility that can meet the
needs of almost any retail store
installation.
With a fanless rugged design, the P1515
can be used virtually anywhere in your
operation. Choose the P1515 for a fast,
bright, cool, quiet, tough and well connected
POS terminal with the best service options
available
anywhere!
To
learn more about the affordable Radiant P1515
Point of Sale Terminal, contact our Inside Sales
Team today at (800) 305-0461 and ask for Stacey
or Andrea or E-mail us at insidesales@armsys.com.
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Tech Tips
Equipment
Maintenance
Never turn your computer
off with the power switch until Windows has shut
down.
The one exception to this
rule is when your computer locks up and your
hard drive is not running (hard drive light is
not blinking). In this situation, you can turn
the power off without harmful effects to the
hard drive. As cutting the power can also result
in lost data or Windows files, you should only
do this when you have to.
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Tell another retail store that is
looking for a Point of Sale system about
Advanced Retail Management Systems. When
you refer a retailer to us that participates in
a 1 hour web presentation for Retail Pro,
CounterPoint or Microsoft RMS, we will send you
$100 - it's that simple!
Register
your referral today. Call Susie Carmen
today at (303) 738-1800 Ext 357
or E-mail her at susie.carmen@armsys.com
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Consumer confidence rises to 57.9
in
April
By ANNE D'INNOCENZIO
(AP)
NEW YORK - Americans' confidence in the
economy rose in April to its highest level since
September 2008, just as the financial crisis
escalated, according to a private research
group.
The upbeat reading, combined with
bullish earnings reports this week from
companies ranging from Whirlpool Corp. to UPS
Inc., offers more hope the economic rebound is
gathering steam. Meanwhile, a key home price
index reported its first annual increase in more
than three years, though it's too early to say
the housing market is recovering.
Fresh worries, however, came from
Europe. The Dow Jones industrial average fell
161.27 points, or 1.4 percent, to 11,043.76
after Standard & Poor's slashed Portugal's
and Greece's debt ratings.
The Conference Board, a private research
group based in New York, said Tuesday that its
Consumer Confidence index increased to 57.9, up
from a revised 52.3 in March. The April reading
is the highest since September 2008's 61.4. That
was when the financial crisis intensified with
the collapse of Lehman Brothers, sending
confidence into freefall the following month.
Economists surveyed by Thomson Reuters were
expecting a reading of 53.5.
The index - which measures how shoppers
feel about business conditions, the job market
and the next six months - had been recovering
fitfully since hitting an all-time low of 25.3
in February 2009.
Economists watch the number closely
because consumer spending including health care
and other major items, accounts for about 70
percent of U.S. economic activity.
Continue
Reading: Click Here
Source: Associated
Press |
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